Competitor Intelligence Dashboard
For strategy consultants who want to offer proprietary market intelligence
We build Competitor Intelligence platforms you own and resell to clients.
You're not just selling analysis — you're selling continuous intelligence.
Competitive intelligence is manual, expensive, and always outdated
Your clients need continuous visibility into competitive dynamics:
- •Competitor product launches, pricing changes, executive moves
- •Market trends, customer sentiment shifts, regulatory changes
- •Real-time alerts when strategic threats or opportunities emerge
The Manual Problem
Junior analysts spend 20 hours/week monitoring competitors manually
The Timeliness Problem
Monthly reports are stale by the time they're delivered
The Competitive Problem
MBB firms offer real-time intelligence dashboards — you don't
A Competitor Intelligence Dashboard you own and resell
Apparatus builds a white-label intelligence platform that monitors your client's competitive landscape 24/7.
What it does:
Automated competitor monitoring
Track product launches, pricing, hiring, press releases, earnings calls
Trend detection
Identify emerging patterns in market behavior before they're obvious
Sentiment analysis
Monitor customer reviews, social media, analyst commentary
Strategic alerts
Real-time notifications when significant competitive moves occur
How It Changes Your Business
Before Apparatus
Revenue Model:
$150k one-time competitive analysis project
Delivery:
100-page deck delivered once, outdated in 3 months
Pitch:
"We have deep industry expertise and research capabilities"
After Apparatus
Revenue Model:
$150k initial setup + $100k/year platform subscription
Recurring revenue, not one-and-done
Delivery:
Real-time dashboard with daily updates and strategic alerts
Pitch:
"We're the only firm with proprietary competitive intelligence technology"
Boutique Strategy Consultancy (15 partners)
Challenge
Competing against McKinsey's proprietary intelligence tools. One-time projects not generating recurring revenue.
Solution
We built a competitor intelligence dashboard focused on fintech and healthcare sectors. Monitors 50+ data sources per client.
Timeline
14 weeks from kickoff to first client launch
Results:
- ✓Won 3 Fortune 500 clients in first 6 months citing "tech-enabled intelligence"
- ✓$1.2M in recurring platform revenue (12 clients @ $100k/year avg)
- ✓Detected 47 strategic threats before clients' internal teams spotted them
- ✓95% client retention after year one (vs 60% for one-time projects)
"This transformed us from project-based to platform-based. We're now earning recurring revenue and our clients see us as strategic partners, not just consultants they hire occasionally."— Managing Partner
Pricing
Implementation
- ✓Custom intelligence dashboard
- ✓Data source integration (50+ sources)
- ✓Trend detection and alerting system
- ✓White-label delivery (your branding)
- ✓You own the code
Ongoing (Choose One)
Option A: Annual License
Platform updates, data source maintenance, cloud hosting
Option B: Revenue Share
of what you charge clients for platform subscriptions
Example: You charge $100k/year, we get $25k
Ready to build your Competitor Intelligence Dashboard?
Book a 30-minute discovery call to discuss your target industries and intelligence needs.
Book Discovery CallOr email us: hello@apparatus.co